Prof. Dr. Arne Mayer is a Professor of Information Systems with a focus on Digital Business at the Technical University of Applied Sciences Augsburg. With over a decade of industry experience, including senior management roles at MAN Truck & Bus SE, Sky, and Senacor Technologies, he brings deep expertise in digital business, automotive, strategic IT management, and enterprise architectures. Arne has also taught at FOM University and is passionate about bridging academia and industry.